TikTok PM interview: the only post you’ll need to read

PM interviews at TikTok can be actually challenging. Having experienced a rapid global rise in popularity since 2020, the ship’s company ’ randomness evolving consultation process remains a “ black box ” to many candidates .
That ’ south why we ’ ve scoured consultation reports across the internet, putting together this ultimate guidebook to TikTok product coach interviews .
We ’ ll outline the company ’ south hiring serve, interview questions, and keystone preparation resources to help you maximize your chances of success .
here ‘s what we ’ ll cover :

1. Interview process and timeline

The consultation process for TikTok PMs typically takes about one to three months to complete .
here ’ s a quick overview of the steps you may face along the way :

  • Resume, binding letter, and referrals
  • Recruiter phone screen ( 30-45 min )
  • Hiring coach earphone sieve ( 45-60 min )
  • PM interviews ( 2-3 rounds, 45-60 min each )
  • [ In some cases ] Engineering interview ( 1 round, 45-60 min )
  • Final HR interview ( 1 round, 45-60 min )

TikTok ’ s interview process is very different from other major technical school companies like Facebook, Amazon, or Google. first, TikTok ’ sulfur interviews do not typically culminate with an in-person or virtual onsite loop. alternatively, candidates have a series of progressive interviews, which are normally conducted over video call .
additionally, each of TikTok ’ s interview rounds are eliminatory, meaning that you have to pass each individual polish to move on to the following. At other companies, you may be able to make up for one “ merely o ” round of golf with a stellar operation at the others, but at TikTok you ’ ll need to ace every interview in order to continue .
last, one or multiple of your rounds may take locate with a penis of the team in China. This means that you ’ ll have to be flexible with your schedule to accommodate a chinese time zone, and your interviewer may not be a native english speaker .
now, let ’ s get into each step of the TikTok interview summons. There is some variation in by candidates ’ experiences, so we ’ ll cover the most frequently mentioned steps that have been reported on Glassdoor, Blind, and Rooftop Slushie .
note : if you are interviewing for a product leadership position ( VP, Director, Group PM ), determine more about the serve and how to prepare here .

1.1 Resume, cover letter, referrals

step one is getting the interviews. For that, you ’ ll need a quality curriculum vitae and cover letter that are tailored to PM positions, and TikTok more specifically. If you have so far to apply, you can optimize your documents using our PM sketch and PM cover letter guides .
As with most companies, it can besides be helpful to get a contact at TikTok to refer you to the recruit team .

1.2 Recruiter phone screen

adjacent, you ‘ll normally start your interview march by talking to an HR recruiter on the telephone. They are looking to confirm that you ‘ve got a chance of getting the job at all, so be prepared to explain your background and why you ’ re a adept fit at TikTok .
You should expect typical behavioral and sketch questions like, “ Tell me about yourself, ” “ Why TikTok ? “ or, “ Tell me about a merchandise you launched from start to finish. ”
This would besides be a good time to ask for any clarifying information you need to know for the interviews moving forward. The recruiter will be your sharpen person for the rest of the process .

1.3 Hiring manager phone screen

After talking with the recruiter, your adjacent footprint is a roughly 45 minute call with a hire coach .
During this interview, expect a deep dive on the experiences that you ’ ve listed on your sketch. It is probably that the interviewer will pick one to two projects and ask detail questions about your impact, thus prepare winder talking points on your past projects .
This call screen will typically end with a 10-15 case report testing your product design and scheme skills. The subject cogitation will represent an everyday problem faced at TikTok .
If you pass this round, then you ’ ll move on to the PM interviews .

1.4 PM interviews

After the lease director screen, you ’ ll have two to three interviews with TikTok PMs. They may come from the team you ’ ra applying to join, from other teams that you ’ ll indigence to collaborate with, or they may be product leaders that you ’ ll be reporting to .
You can expect these interviews to have the asperity of onsite interview rounds at other adult technical school companies, even though they ’ ll be happening increasingly, with hours or days between each round. As we mentioned before, you must pass each individual interview before moving on to the adjacent .
The interviewers will ask you a mix of behavioral, intersection sense, and execution questions. We ’ ll dive deep into these types of questions and how to prepare for them in sections 2 and 3 .

1.5 [In some cases] Engineering interview

Some candidates report an interview with the engineering team that they ’ ll be working with if hired. This may take place before or in-between the PM interview rounds .
The mastermind interview is meant to test your cross-functional collaboration and technical skills. You ’ ll likely be asked to explain particular technical concepts or to solve basic technical problems .
The demand technical questions that you ’ ll be asked will depend on your background. It is unlikely that you will have to code in one of these sessions, although you may have to write pseudocode .
We ’ ll give you more information about technical questions in PM interviews in part 2 .

1.6 Final HR interview

last, if you pass each of the former interviews, you ’ ll be scheduled for one last interview with TikTok ’ mho HR team .
If you make it to this round, it is identical likely that you will receive an offer, although there are rare cases of candidates getting rejections after completing this interview .
You will be asked a few more behavioral questions to test your cultural fit with TikTok, vitamin a well as what you expect out of the function. They may ask for feedback on the former interview rounds, ampere well as your wage expectations .
After this interview is finished, all you have to do is wait until you ( hopefully ) receive your propose .

2. Example questions

now that you have an idea of the interview process at TikTok, let ’ s dive into the four types of questions that you can expect. The question categories are very like to those in Facebook ’ s PM interview summons, with the addition of technical questions for some candidates .
While the Facebook PM interview rounds each focus on one class at a time, the TikTok interview rounds typically include a blend of questions from two or more categories ( e.g. product sense and performance ) .
here are the categories :
TikTok PM interview question categories
We ‘ve analyzed questions reported by former TikTok PM candidates on Glassdoor and Blind, and we ’ ve categorized the very questions asked for each interview type, listed below .
eminence that some questions have been edited for clearness or grammar .
Let ’ s get started .

2.1 Leadership interview questions (53%)

PMs must collaborate with a variety of different teams ( e.g. engineers, data analysts, designers, etc. ) in order to reach stick out and organizational goals. To do this, they have to be able to motivate others, address conflicts, and build relationships .
At TikTok, you ’ ll be given a great deal of autonomy to make plans, advocate for them, and push the plans through. So interviewers will ask you questions to test whether you can act in equivocal circumstances and unite people around your ideas .
This is the most frequently reported type of wonder asked in TikTok interviews, so come with a list of stories from your past know that you can use to answer questions such as the ones below .
Example PM interview questions asked at TikTok: Leadership

  • Why TikTok ?
  • Tell me about yourself / your by experience
  • Tell me about [ particular project on your resume ]
  • What do you see as being the problem of a product director ?
  • What are your strengths and weaknesses ?
  • If I talked to your death knob, what would they say is one thing you need to work on ?
  • Tell me about a meter that you failed and what you learned from the have


  • How do you sell your ideas to teams of engineers ?
  • What is your experience working with cross-functional teams ?

Project management

  • Tell me about the project that you are the most gallant of
  • What tools do you use to increase your efficiency ?
  • How do you approach collaboration and project management when announcing a newfangled sport to consumers ?

For more information, take a expression at our behavioral interview guide, which is targeted at Facebook but contains a method acting that is applicable everywhere.

2.2 Product sense interview questions (36%)

TikTok PMs pinpoint which problems are the most crucial to solve, then help design solutions for them. This requires firm product sense .
This is an important character of the interview to show your familiarity with TikTok ’ south products, their main challenges, and how you would address them as PM. Your interviewers want to see that you can tackle the kinds of problems that they face every day, concentrating on a great user experience .
Expect to play the function of a PM at TikTok, calling the shots for a team. This may come in the form of open-ended questions or more in-depth case studies. In both cases, practice explaining your reasoning out loudly to give your interviewer a clear estimate of your approach and working style .
In the questions below, you ’ ll find a mix of intersection scheme, intersection improvement, product purpose, and estimate questions. We recommend studying the articles we ‘ve written on each topic to learn how to answer these questions in a integrated and impactful way .
right, let ’ s receive to some questions .
Example PM interview questions asked at TikTok: Product sense
Product strategy questions

  • If you were in charge of X current project, what would you do ?
  • What would you build if you were the merchandise coach of Instagram in Japan during the runup to the Olympics ?
  • What are the current trends and strategies in ad subject ?
  • What TikTok advertise formats are you familiar with ?
  • What do you think the social media landscape will look like in 10 years ?
  • What are the challenges TikTok faces in France/your family country ?
  • imagine that you got user feedback to build a video recording scrubber on TikTok. What do you do ?

Product improvement questions

  • How would you improve TikTok ?
  • Tell me about a merchandise you like, how you would improve it, and why ?

Product design question

  • How would you design TikTok for an older consultation ?

Estimation question

  • How many creators are there in India ?

To look at the product sense interview in a morsel more detail, check out our comprehensive guide. This guidebook focuses on Facebook, but it could apply to any company .

2.3 Execution interview questions (10%)

once PMs have nailed down their strategy, settled on their product design, and decided which problems to solve, it ‘s fourth dimension to execute .
TikTok asks execution questions to test how you analyze the achiever of a merchandise or feature, and how you prioritize crucial tasks. Show how you find and measure the most relevant data in order to solve problems .
Below, we ’ ve listed the actual execution questions that past candidates have reported on Glassdoor. You ’ ll poster product system of measurement and prioritization questions in the desegregate, therefore rehearse a framework to answer these questions with preciseness .
Example PM interview questions asked at TikTok: Execution

  • How would you filter out “ junk ” contented and measure the consequence of this ?
  • How would you assess adam feature if you were the merchandise director on it ?
  • You are the PM for TikTok ‘s Android app. The app ‘s Play Store rat has dropped drastically from 4.2+ to 2 in India in less than a week ‘s prison term. It is by and large due to a tide of trolls downrating the app. What is your plan of natural process ?
  • How do you prioritize Sales needs versus Engineering needs ?

To look at the murder interview in a spot more detail, check out our comprehensive examination scout. This guide focuses on Facebook but could apply to any company .

2.4 Technical interview questions (in some cases)

finally, PMs must work with teams of engineers to achieve project goals. Interviewers test your ability to do this by asking a shuffle of technical foul questions .
This is the least coarse type of question at TikTok, as it seems to be reserved for the candidates who are assigned an interview round with an mastermind team. These questions are not frequently reported in the PM or rent director interview rounds .
If asked a technical question, it is unlikely that you will have to write actual code. rather, interviewers will test your technical cognition by asking you to explain a technical concept or to solve a trouble using pseudocode .
The first question below is a actual TikTok PM interview question reported on Glassdoor. The perch are technical PM interview questions asked at companies like Facebook, Google, and Amazon, which we ’ ve included to help round out your practice .
Example PM interview questions asked at TikTok: Technical

  • Describe preciseness and echo in data skill
  • Explain the concept of “ protocol ” to a 4-year-old child
  • What is the difference between C++ and Java ?
  • Explain what happens when executing mergesort ?
  • Write a platform to randomly shuffle an array of numbers
  • How would you output a tree in column succession from left to right ?
  • Invert the words of a sentence in a string

You can learn a bit-by-bit work for solving this type of question, and find extra practice questions, by reading our usher on how to answer technical questions in PM interviews .

3. Preparation tips

immediately that you know what questions to expect, let ‘s focus on homework. here are the five most authoritative things you can do to get an put up as a TikTok product coach .

3.1 Deep dive into the product / organization

As you can see from the questions above, it will be identical difficult to secure an offer from TikTok if you come to the interviews without having researched the company first. The questions will frequently center around real-life problems the TikTok product team is facing now or has faced in the past .
sol you ’ ll need to do homework before your interviews .
hera are some resources to get you started on the right track :

3.2 Brush up on product fundamentals

If you ‘re already an experience PM, then you may not need to refresh your sympathy of merchandise fundamentals. For newer PMs, it will help your interview performance to study up on basic product management concepts .
hera is a tilt of free resources to study :

3.3 Learn a consistent method for answering PM interview questions

As we outlined in segment 2, TikTok will ask you questions that fall into four independent categories : leadership, merchandise feel, execution, and technical. Each of these broad categories contains subcategories that can be approached using an answer framework .
once you ’ ve got a framework down, this will help you build your interview skills by answering questions systematically. Having this habit will help reduce your try during the consultation so that you can make a good depression .
here is a list of our free guides on different types of PM interview questions to help you practice your answer frameworks :
Keep in beware that adopting a method for common PM interview questions won ’ thymine be enough on its own. You ’ ll besides have to communicate your answers well, while under the blackmail of an interview .
To get better at this, you have to simulate real interview conditions .

3.4 Practice by yourself or with peers

One means to prepare for a TikTok PM interview is to practice on your own. This manner, you can ask yourself questions and answer them out loudly, testing out answers to the unlike types of PM interview questions. This is a good room to hear and correct early mistakes .
Another option is to do mock interviews with friends or peers. This is specially beneficial if you know person who has have conducting PM interviews, or who is at least familiar with the process .
If you don ’ t have anybody in your traffic circle who can help you with your interview, you can besides find peers to practice with on our PM mock consultation platform .

3.5 Practice with experienced PM interviewers

Practicing with peers or friends is a big way to get into the groove of interview, but you won ’ t get the kind of targeted, accurate feedback that you would from an experience interviewer .
If you know an experience merchandise coach who ’ mho available to help you out, then that ’ s perfect ! For most of us, however, it ’ s not easy to find the right person to make that happen, particularly when you need multiple hours of rehearse.

That ’ south why we ’ ve created a coaching serve, where you can rehearse one-on-one with ex-interviewers from crown technical school companies. Learn more and start schedule sessions nowadays .

Any questions about PM interviews at TikTok?

If you have any questions about TikTok PM interviews, do not hesitate to ask them below, and we will be more than happy to answer them. All questions are good questions, so run ahead !

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